Sex and Gadget Mags

21st Century Mum asks can someone please enlighten as to why you never ever see half dressed (undressed) men on the cover of gadget magazines? I can’t enlighten anyone but the whole topic depresses me. Just when I think equality is winning and sexist pigs are dead, something like this reminds me that I am living in la la land. Obviously the editors of these magazines think that gadgets will interest far more men than women, so they put images that they think will appeal to men on the front cover. The thing is women DO like gadgets but what woman wants to buy a mag with a half nude woman on the front? So woman don’t buy the magazine and the editors continue to think that women aren’t into gadgets. It’s just a shame that some of the men reading the magazine don’t ask for images that are a bit more relevant to the subject of the magazine, and why aren’t they annoyed that the editors are assuming that part of their brain is in their trousers?

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6 Comments »

  1. botgirl said,

    January 13, 2008 @ 4:29 pm

    What we need is for ‘Peoples Friend, the Lady and ‘Woman’s Weekly to start having half naked hunks on the front. Only proplem is that although it may annoy men, it wouldn’t sell to women who want more than sex to fulfil them.

  2. David Nettleton said,

    January 14, 2008 @ 4:07 am

    Botgirl - why do you think it may annoy men? I couldn’t care less. If images of half-naked people were on the cover of a cricket or football magazine, my ‘protest’ against this irrelevance would be to ‘boycott’ the publication. But I wouldn’t complain about it. Life’s too short.

  3. botgirl said,

    January 14, 2008 @ 5:42 am

    I wasn’t talking about male mags- many of them do show half naked women on the cover to sell them. I meant if the situation was reversed and women’s magazines had half naked men on the front cover to sell them. Ok,it wouldn’t annoy you but I know that some of my friends’ partners wouldn’t be thrilled. What do you think Not Just a Pretty Mum?

  4. D said,

    January 14, 2008 @ 5:47 am

    I’d like to see it. Men would know what it was like to be seen as ‘meat’ half the time. I bet women wouldn’t buy the mags if the front cover wasn’t relevant though!

  5. 21st Century Mummy said,

    January 14, 2008 @ 1:38 pm

    David you’re right. Best thing is to boycott the magazine. This is what I did with the magazines that triggered my post. I was in the mood for some browsing and was so annoyed by the irrelevance of the covers that I put the magazines back on the shelf and (chuckle) picked up a copy of Good Housekeeping instead.

  6. Shagalang said,

    January 14, 2008 @ 3:01 pm

    Now what’s on the front cover of Good Housekeeping I wonder? Probably not a half naked man!

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